Pakalolo is a high-quality dispensary located in SE Portland. When Pakalolo first came to us, they wanted us to redesign their website to better match their brand. The dispensary’s physical location has a very warm and welcoming vibe that their old site failed to represent.
Their old website also didn’t match the quality of their product, which is why they reached out to us to create a new website and associated branding for them.
We met with the Pakalolo team to get a good idea of what they were looking for with their new website, and went to work. Taking inspiration from the bright colors and Hawaiian theme that the company uses, we decided to use this as a central design motif for the website. The bright colors draw potential customers in and keep them engaged.
The staff wanted to be able to update the website often, so we decided to build the site on WordPress, using a hybrid mix of custom development and the Elementor Page builder. We focused on creating reusable components and blocks that appear in different sections of the site, tying it together. Finally, we went to Pakalolo’s shop and did a photoshoot to get custom product photography and action shots. This extra step allowed us to capture the unique personable feel of the physical shop in the digital shopping experience.